The Effectiveness of a Blended Learning- Based Program on Developing the Skills of Business Administration and Decision-Making among Female Students of the University College of Samtah

Document Type : Original research articles

Author

Department of Home Economics, College of Samtah, Jazan University, Kingdom of Saudi Arabia

Abstract

The research aimed to identify the effectiveness of a program based on blended learning to develop business management skills and decision-making skills. It relied on the quasi-experimental approach. The sample consisted of (60) female students. A test was prepared in business management skills, and a test was prepared in decision-making skills. The decision was made, and a program based on blended learning was prepared, and after implementation, the results of the research showed that “there are statistically significant differences at the level of significance (0.01≥α) between the average scores of the female students in the pre- and post-applications of the business management skills test in favor of the post-application.” There are statistically significant differences at the significance level of ≥ 0.01 between the average scores of the female students in the pre- and post-applications of the decision-making skills test in favor of the post-application. It also showed the effectiveness of the program based on blended learning in developing decision-making skills, with a positive correlation between the scores of the female students in the group. Experimental application of the post-test “business management skills test and decision-making skills test,” and the researcher recommends employing blended learning in university education, as it is distinguished by its integration and combination of the features of traditional learning and e-learning.

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