Technical Vision Of Fashion Design In The Scope Of Egyptian Folklore To Keep The Egyptian Identity

This research presents an artwork that serves the idea of  emphasizing the Egyptian identity and work to consolidate and spread  the Egyptian folklore and making it able to face the western cultural invasion , the researcher was able to achieve this by studying some art work for artists affected by the Egyptian folklore , and this study led to enriching the researcher's culture , and made her aquainted  with elements and symbols of our rooter folklore , especially on the borders of  Egypt (nubia – siwa – matrouh – Sinai ) , and then the researcher  used this popular cultural wealth that she had calculated  in drawing art paintings that  express the Technical Vision of  the researcher  of folk art , using in these paintings symbols and elements of  Egyptian folk art , then the researcher translated these technical visions of  Egyptian folk art in the form of an expressive Egyptian identity throuth clothes as one of the innovated artistic expression  methods using inspired decorative designs by these paintings suitable to apply on clothes with the aim of spreading folklore and emphasizing the Egyptian identity in an effort to preserve the heritage from obliteration , the researcher succeded in achieving the aim of the research this was done by implementing innovative clothing parts painted with theses decorative designs inspired by the paintings (popular in nature) that reflects  the Technical Vision of  the researcher , the final product was able to Able to counter this cultural invasion , It is also possible through it Export and impose our culture and Our authentic heritage to the west by Tourist marketing of these clothing products Or export to abroad .
      Thus, the researcher has achieved her goal of the research At the same time, it has achieved economic success It also contributed to the revitalization of tourism And imposing the hegemony of the Egyptian identity and exporting Egyptian folk art abroad And inform the West that our inherent heritage can invade and obliterate any culture in existence As it has strong roots that cannot be uprooted And that it has aesthetics that are not matched by any culture or beauty in existence .